25.8.20
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Digital Marketing Strategies for the Digital Economy

Digital Marketing Strategies for the Digital Economy explores the latest emerging commerce and social media technologies, helping participants understand and embrace current disruptive innovations in marketing. Earners of this credential gained proficiency and understanding of the digital economy, marketing knowledge, and practical applications to initiate successful digital marketing strategy.

Skills / Knowledge

  • Digital Adversiting
  • Digital Analytics
  • Digital Marketing
  • Innovation Management
  • Social Media

Issued on

November 28, 2017

Expires on

Does not expire

Earning Criteria

Required

other
Apply to be accepted into this Wharton Marketing program.
course
Complete the four-day program at Wharton, engaging with Wharton faculty, industry practitioners, and global peers.